This popular annual panel at SMX Advanced was headed by Greg Boser, Todd Friesen, Carolyn Shelby and Cindy Krum, and moderated by Danny Sullivan. This backlinks tool also features in Inc. The Professional's Guide to SEO: Turning knowledge and tactics into impactful SEO strategy. 3. On-Site SEO Learning Center: Our free on-site SEO learning hub. 7-out-of-10 are purchasing decision makers; 80% buy online advertising, of which 1-in-4 spend $6MM. During his presentation on Advanced Title Tag Optimization at SMX Next last month, Moz SEO consultant Cyrus Shepard explained why title tags are a critical. Start training now: SMX Advanced Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges. So how are those 26% of SMBs that have adopted AI using it. Expert marketers and industry. Google did a massive algorithm update impacting the search results and affecting many webmasters, site owners and SEOs on August 1. At SMX Sydney, some of Rand's (funny!) jokes fell flat on an Australian audience. The data set. The Professional's Guide to SEO presents you with a lot of information. The event is available for on-demand replay. All these options can be. Dowiedz się, jak wykorzystać najnowsze techniki i narzędzia do optymalizacji wyszukiwarek, aby zwiększyć widoczność Twojej witryny i zwiększyć ruch. INBOUND. A slick new keyword research tool from Moz gives users the power of customization when curating keyword lists. — down to simple words and phrases, those are your primary. To properly invest in organic search, you need a strategic plan backed by a comprehensive budgeting process. Determine if the keyword is relevant to your site. 2012. #1 - Google is now "evaporating" link juice through nofollow'd links (see image below) #2 - Selecting which links receive juice on a page is still. Online Nov. Google Marketing Live 2023 made it clear that AI is going to change the role of digital marketing in a big way. ”. In the beginning, there were keywords. Moz was the first & remains the most trusted SEO company. Moz Pro Your all-in-one suite of SEO essentials. Previous123456Next. In a keynote discussion at SMX Advanced, Lynne Kjolso, general manager of global search sales and service at Microsoft, talked about how Bing Ads is evolving for mobile and more. The data set. Moz: In town on June 21st for #smx Advanced? Come check out the Mozplex: Posted by: janetnevins on: June 1, 2016 SEO is a set of practices designed to improve the appearance, positioning, and usefulness of multiple types of content in the organic search results. S. SMX Munich. , SEJ, SMX and many top sites for digital marketing. At the top of the page, you may see a message that reads, “Your insights are moving. Explore how Moz drives ROI with a proven track record of success. Asking this question will benefit the employee and help you round out your team’s skills by identifying skill gaps. Moz Local Raise your local SEO visibility with complete local SEO management. Some may be in-person. Search Engine Land’s always sold-out SMX Advanced, the only search marketing conference designed exclusively for experienced search marketers, returns to Seattle June 12-14. The event is available for on-demand replay. Today, I’m excited to share a ton of pictures from SMX Advanced 2012. Search Engine Land's in-house SEO expert, Jessica Bowman, and technical SEO pro, Detlev Johnson, will join with agency. If you are purchasing a Moz Local subscription after September 16, 2020 the following directories will be included based on your selected subscription package. This is creating thousands of duplicated pages being crawled by Google (as seen on their Search Console and on Screaming Frog). We take you through SEO theories, methodologies, and implementation practices, and upon completion, you’ll be awarded a personalized certificate and a LinkedIn badge to share with your professional network! SEO Essentials Certification. Fred is also an accomplished author and speaker on PPC account management, automation, and scripts — having spoken at high-profile events like SMX Advanced and Hero Conf and having published. I was wondering if anyone has been to SMX. Amanda Jordan is Moz & SMX speaker and a top local SEO expert Big news for the local marketing arena—it's finally official 😱😱 This email was sent November 10, 2022 12:31amAdd CSS. Every seat has. Full keyword analysis with Ranking. In the final interview installment of The SMX Diaries, Rand spends some quality time with Google's own Matt Cutts and learns all the magic behind the buttons, levers, switches and knobs that make the the interweb work. From Search Engine Land: How to create theSMX, an OceanSound Partners company, is a leader in next-generation cloud, C5ISR, and advanced engineering and IT solutions operating in close proximity to clients across the U. The client is using Omniture instead of Google Analytics and using an advanced tracking system on their site for internal and external links (ictids and ectids) in the URL parameters. In “Templates”, select the “Add a new template” link. 4. smx advanced 2012 seattle photos • smx advanced 2012 seattle location • smx advanced 2012 seattle address • smx advanced 2012 seattle •This site uses cookies to improve your experience and to help show content that is more relevant to your interests. Services. 16-17: SMX Master Classes. We've included a nifty PDF download to guide you through the steps and help keep you and your team on track. A slick new keyword research tool from Moz gives users the power of customization when curating keyword lists. Artificial intelligence and. Jumpshot's panel includes mobile and desktop devices in similar. Out of the few that have emerged, the one I believe has the most promise and best opportunity is "Link Consolidation. n+n2, n-n2, n/n2, n*n2, n^n2 and n% of n2. Case Studies Explore how Moz drives ROI with a proven track record of success. We in the UK eagerly anticipated the fresh new tips and tricks which are usually left until. The essential SEO toolset: keyword research, link building, site audits, page optimization, rank tracking, reporting, and more. The author’s views are entirely their own (excluding an unlikely case of hypnosis) and may not reflect the views of Moz. The sessions, the speakers and the material are high level. In terms of SEO, they're the words and phrases that searchers enter into search engines to discover content, also called "search queries. 5%, Germany), which has a particle size of 21 nm, a BET specific surface area of about 50 m 2 /g and an anatase phase fraction of 80%, was used as the photocatalyst without further treatment. 30% of SMBs with 10-49 employees use AI. But like most SEO guys, I have a tone of work, and need to use my time sparingly. The answer may be Advanced SEO. Here's a step-by-step guide on how to do it, along with some creative packaging ideas: Step 1: Select the Products. Wordcamp MKE This week, SMX Advanced has taken over Seattle - and we've managed to get a piece of the action! That's right - we've got Duane Forrester, the Senior Project Manager of Bing's Webmaster Program, to talk with us about some of the new updates to Bing and Bing's Webmaster Tools. Today, I’m excited to share a ton of pictures from SMX Advanced 2012. Thousands of new images every day Completely Free to Use High-quality videos and images from Pexels. SMX is a global technology and advanced engineering provider specializing in Cloud Solutions, C5ISR, and Advanced Engineering / IT. In order to create a robots. We met a ton of new friends and reconnected with some old ones this week at SMX Advanced. However, a week later at SMX London , one piece of news was truly international in all worlds, on and offline. 2) Use keyword clustering to discover new content opportunities. Justifications are snippets of text that Google shows in the local pack to help users “justify” why the business is showing up for their search query. For years, when it comes to content creation, the industry has taken a 'good enough' approach with regards to the quality of the content. Experimenting on your own is always the best policy. ( Facebook first announced in April that it was planning to make the Live API available only to approved partners. In the workshop we heard from SEO stars such as Rand Fishkin from Moz, Jade Wang from Google, and many other experts. Follow. Moz should only innovate faster and more effectively for our customers,” said Sarah Bird, CEO of Moz. . Maybe you can get Danny to get some Ale-8 next time. Year after year SMX Advance is inevitably my favorite search show of the year*. Below are some of my favorite link building strategies because they are both effective and Google-compliant. This past week during the SMX Advanced conference in Seattle, I presented some correlation data alongside Janet Driscoll-Miller, Sasi Parthasarathy of Bing & Matt. When is the event? SMX Advanced aired online, Tuesday, June 13, and Wednesday, June 14, 2023. SMX Advanced this June was, as usual, rich in forward-thinking strategy and tactical advice from experienced leaders in SEO, social media, PPC and mobile marketing. Style the image by setting its max-width, min-width and max-height. io. I'll explain why: This is an Advanced Conference. Search Marketing Expo - SMX - is the global search engine marketing conference series from Third Door Media, the company behind the Search Engine Land, Marketing Land and MarTech Today news sites, the Digital Marketing Depot webcast series as well as the MarTech Conference series. This makes it extremely important to optimize for featured snippets and. But. We are compiling a wait list should we receive any cancellations. Erin Everhart. There are three distinct tracks to follow while at SMX Advanced. Sam Altman, ousted on Nov. Moving on, make site search simple and obvious. A great headline tells you what type of content to expect after you click through. Start training now: SMX Advanced. This will save the template in a folder on your hard drive. Amazon’s AI image generator boasts innovative technology that is a true game-changer for advertisers. Moz Certifications tell the story of SEO. Last night at 9:30 p. Including alt text with your images ensures all users, regardless of visual ability, can appreciate the content on your site. ”. Here were some of the highlights from this year’s show in image form: Google+! One of my favorite slides. Scope This document covers the installation of SMX Advanced Security Plugin. 1. I’m the guy from West Liberty, Kentucky. Here are some screen shots shared by the Moz blog showing the reports: The tool uses 17 different flag spam classifications and the more flags associated with a site, the more Moz will classify. Browse MOZ's product catalog and select the items you want to include in the gift box. If they search on your site, you have engaged them. Well-designed icons, images, and headlines are great at assisting with. Get listed in directories. Can someone shed some light on this? 2. Keyword Research. Once you create your branded charts, you should save them as templates. In case you missed it, today’s post offers a quick-read recap of nine SMX Advanced live-blogging sessions that cover topics from PPC best practices and link acquisition, to content curation, authorship, and Schema. Metadata, labels and descriptors are all used by Google for indexing purposes, so they’re important in. Here's a step-by-step guide on how to do it, along with some creative packaging ideas: Step 1: Select the Products. Add the transition of the. 8, 2011 • 5 likes • 6,084 views • 5 likes • 6,084 viewsAn SMX Advanced workshop can help get you there. txt”. Moz The Top 500 US Brands Learn More Learn SEO. March 8-9, 2022: Master Classes . Choose Actions > Edit code. For the opening session of SMX Advanced, we were treated to a. This isn’t new. For three days, you get to hear the best speakers in the world, share the latest ideas in the industry, and network with like-minded folks. SMX Advanced is less than a week away, and let me tell you, I am excited. 04 or 18. EDT, Google once again said it was resolved. Newsletters. ”. Read more testimonials here. So, What Now?Blog posts and those could have regular updates or be republished on a regular basis. k. He runs a department that specializes in local SEO for multi-location businesses. The answer may be Advanced SEO. 49 percent improvement). It is located in Seattle, Washington, and took place in mid-June. Consider the recipient's preferences, interests, and the occasion for which you're creating the gift box. On the "So You Want to Test SEO?" panel at this year's SMX Advanced Seattle, Branko Rihtman from SEO Scientist presented some spiffy looking ranking charts, measuring positioning by keyword, over time. The photos the tool can accept have to be hosted somewhere other than Moz, and the URL has to be publicly accessible. ”. Well this week I attended SMX Advanced over in Seattle, one of the most talked about and recommended search marketing conferences in the world. Here’s the truth: Brand advertising via PPC does impact the bottom line. April 15-17, 2020: San JoseThe SMX Advanced Europe conference program includes two tracks, SEO and PPC, as well as plenary sessions. The food, snacks, and Starbucks coffee at SMX were great. Chris works with unique problems and advanced search situations to help his clients improve organic traffic through a deep understanding of Google’s algorithm and Web technology. Old Tactics Suck. Moz: In town on June 21st for #smx Advanced? Come check out the Mozplex: Posted by: janetnevins on: June 1, 2016Image and Visual Search Optimization: How to Optimize Your Images for SEO - MozLearn how to optimize your images for search engines and users, including best practices,. Google: Prominence of Ranking Elements. Customers prefer text over images; too much visual complexity is less appealing. A SERP feature is any result on a Google Search Engine Results Page (SERP) that is not a traditional organic result. 7. Here's a step-by-step guide on how to do it, along with some creative packaging ideas: Step 1: Select the Products. 1. Moz Academy Free Access to '30 Days of SEO' with Moz Pro Learn SEO now Learn SEO. 1. It's one of the least understood and least transparent aspects of great marketing, and we see. Make it easy to be a loyal customer. Moz said it believes about 4% of the Google index was impacted, according to Moz Marketing Scientist Pete Meyers. Required fields are marked * Comment * Name * Email *. Explore all the free SEO tools Moz has to offer. In his SMX West keynote discussion with Danny Sullivan yesterday, Google’s Amit Singhal said the test failed and is over. A) Have the best opportunity to rank highly in Google and Bing. Moz Pro Your all-in-one suite of SEO essentials. Top 10 SEM Tips From SMX Advanced London 2010 Last week, SMX London graduated to SMX Advanced status. In the left sidebar, go to Online Store > Themes. Keep reading […]Start training now: SMX Advanced Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges. SMX Advanced Conference Recap. Compare SEO Products In order to create a robots. Everyone likes a good. Our tradition of delivering innovative, technical solutions. Moz assigns an “online brand strength” score between 1-100. This post will be short, and depending on the feedback it generates, so too could be my career in SEO. Sign up for the wait list here or call (877) 242-5242 to add your name to the queue. Your All-In-One Suite of SEO Tools. Moz Local Raise your local SEO visibility with complete local SEO management. SMX Playoff 1 will be presented on Saturday, Sept. 38. com (6) Here is a plot of 100,000 random samples. Include the primary keyword and relevant secondary keywords naturally within the description. Google’s solution: A maximum of 3 FAQ results, appearing on the first page only. What’s new is that a storm of visual-centric technologies are coming together to point to a future of search that makes the keyword less…key. Select the best format for schema deployment. Bring an outlet strip or spare battery. A new local inventory ad unit for GDN and product pricing benchmarks are among the announcements. In our Moz. Here's why. SMX Munich. It happens in Seattle this June 4th and 5th. But, I can't find any prices. With the help of some graphics from CreativeMarket. Use Google's calculator via query string. (Photographic proof below. April 15-17, 2020: San Jose23 Search Behavior Stats. SMX Munich. Optimize images by using descriptive file names and alt text attributes that include relevant keywords or phrases. When someone checks in to your location, Yelp broadcasts this to their friends and connections. Navigation: Users are accustomed to ignoring it. txt. April 15-17, 2020: San JoseAnd make sure to wrap up your SMX Advanced experience by attending the Closing Night Bash on June 12th, including billiards, bowling and more networking, sponsored by Moz. Is that bad and should we fix it or is it ok? It are different images though. io. At Moz, we believe there is a better way to do marketing. A ranked order of Ahrefs, Semrush and Moz by keyword ranking size of 51 domains in May 2022. Sivadasan’s achievements with Lenovo over the past six […] Ajit Sivadasan manages a team spanning 10 countries worldwide, focusing on driving online and digital demand generation and brand campaigns integrated with. In our Moz. 9, at 3 p. This document does not cover instructions on configuring Office 365 vis. Yes, I would agree that Google itself solely decides how much PageRank will flow to each and every link on a particular page. 16-17: SMX Master Classes. If you don’t know them, you can use the Eye Dropper extension in Google Chrome, or use the Color Picker under the Miscellaneous tab of the Web Developer Toolbar. The inaugural SuperMotocross World Championship Final will be presented from the historic Los Angeles Memorial Coliseum on Saturday,. 3K views • 30 slides SMX West 2020 - Leveraging Structured Data for Maximum Effect Abby HamiltonAttend Search Marketing Expo's SMX Advanced and SMX Next -- online in 2023 -- for FREE to unlock a hand-crafted training experience designed by search marketers for search marketers. Moz Pro Your all-in-one suite of SEO essentials. 72 percent (a 0. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The event is held by Marketing Land, a popular magazine for professional search engine industry people They describe SMX Advanced this way: The SMX Conference: It is an annual conference designed by advanced search marketers for search marketers. Build strategic frameworks and optimize performance for all marketing & sales operations. Using and Optimizing Images: Search and Social Optimization Cheat Sheets; Search Video Recaps. One of the best sessions I attended at SMX Advanced back in the summer was the advanced analytics panel. Although Google wants all online content available for AI training, the New York Times clearly wants to opt out. In June of this year, I presented on the "Give It Up" panel at SMX Advanced. Jumpshot's panel includes mobile and desktop devices in similar. The search filters are lined up across the top of a random assortment of images, and clicking “Advanced Search” in the upper right leads to a. Using it simplifies the ad creation process, minimizes the time and resources needed to. We'll start with the simple, and move to the more advanced. Discover time-saving technologies and actionable tactics that can help you overcome crucial marketing challenges. ”. Compare SEO Products See which Moz SEO solution best meets your business needs. Chris is a contributor for Moz, Search Engine Land and The Next Web. We were still not confident that Facebook shares were being used directly, so Rand was very careful to add several caveats saying that these might not be causally. Compressor. Here is my two perspective on the heated debate regarding SMX Advanced 2008. He is also a speaker at industry conferences such as SMX East and the State Of Search. Learn how search engines process images and key image SEO tactics to implement from this comprehensive overview. Chris works with unique problems and advanced search situations to help his clients improve organic traffic through a deep understanding of Google’s algorithm and Web technology. Moz Links API Power your SEO with our index of over 44 trillion links. The Ask an SMXpert series continues the question-and-answer (Q&A) segment held during sessions at SMX Advanced 2018 in. Here, we’ve gathered our top resources in one place. But like most SEO guys, I have a tone of work, and need to use my time sparingly. g. SEOSocial Media, Influencer Marketing, and SEO : In our free SEO Learning Center, we'll show you how social media, influencer marketing, and PR play a role in search engine optimization. I've been pretty quiet recently (the Moz Points are suffering) because I've been at the first SMX show in Australia. At the top of the page, you may see a message that reads, “Your insights are moving. Methodology: All of the data was collected from Jumpshot's multi-million user panel in October 2016. Using generative AI, Amazon will show you various “lifestyle and brand-themed images, based on product details, in a matter. Although some of the material shared by panelists during that session was gray and. More than Keywords: 7 Concepts of Advanced On-Page SEO: On-page SEO starts with keywords, but Google. STAT SERP tracking and analytics for enterprise SEO experts. Discover time-saving technologies. At SMX Advanced in Seattle last week, Rand Fishkin presented the main results from the ranking factors work, including the partial. Online November 14-15, 2023. My first time meeting Roger Mozbot!! <3. g. As with local search, mobile app search can reorder traditional results, completely push them down, or integrate app listings with traditional web results. ”. Watch the traffic roll in. April 15-17, 2020: San JoseExplore all the free SEO tools Moz has to offer. We're obsessively passionate about it, and our mission is to help people achieve it. Hit “Accept” to get a code to paste into the “Authenticate” box you see here. Simply having a presence at each social channel creates inbound links and helps to establish the credibility of your brand. The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills. If you’re not in the practice of saving. g. Webinars. They are, in order, add, subtract, divide, multiply, raise to the power of, and return x percentage of. A little more than 51 percent of all respondents mentioned Google or its brands (such as DoubleClick, AdMob, Wildfire and others). Based on the 1. Continue reading "SMX Advanced 2013 Highlights: Google+, Cutts Shirts. According to the MozCast Feature Graph, 6% of Google search results contain In-depth articles. Creating a Social Media Strategy : The key to success is to have a plan. When you click that, there's a reading level filter to say, "Only show me content that's 12th grade and above. 16-17: SMX Master Classes Online Nov. On-Page SEO: The Beginner's Guide to SEO: Everything you need to get started to optimize your pages. Step 1. 2023: SMX Advanced. Moz Local Raise your local SEO visibility with complete local SEO management. 0 is a neural network model based on a number of proprietary internal metrics – link counts, Spam Score, and complex. Columnist Greg Gifford recaps a session from SMX Advanced dealing with the impending rollout of Google's new index, which prioritizes mobile content over desktop. Hopefully, you already have the first two, so let's make sure you have the right data. STAT SERP tracking and analytics for enterprise SEO experts. Moz Local Raise your local SEO visibility with complete local SEO management. (Or not) Move on to the next project. Google announced several new advertising features for retailers and brand manufacturers during a. Jim Collin's Piece on Big, Hairy, Audacious Goals (ranks for BHAG) Long-form articles. Moz’s Keyword Explorer neatly ties together keyword research metrics and makes complex analysis easy so we can spend less time in spreadsheets and more time generating qualified website traffic. Determine how you “could” rank for this keyword. It might be images, videos, charts or quotes. In his highly-rated SMX Advanced session, “FLoC and the future of audiences,” Frederick Vallaeys, Co-Founder & CEO at Optmyzr, dug in to the technology behind Google’s privacy initiatives. a. There are tons of possibilities here. Action Steps: Limit your meta description to approximately 155-160 characters to ensure it displays fully in search results. It's true that a lot of advanced tactics do require a deeper understanding of the technical side of SEO, but it's often a challenge to cover that kind of content in a blog. "Advanced" Means Technical. “At a high. The “Helpful Content Update” is an algorithm update by Google that helps reward content that gives users a satisfying experience. I think what you mean is slower loading is bad for the user experience. This series consists of over 5 hours of video content, quizzes, and includes a final exam. 5. 40% of SMBs with 50+ employees use AI. 5. A session recap of the SEO keynote with Google’s Ilya “the internet plumber” Grigorik at SMX Advanced How to recover from a negative SEO attack – Part 5 Sep 7, 2018 by Joe SinkwitzA SERP feature is any result on a Google Search Engine Results Page (SERP) that is not a traditional organic result. Chris works with unique problems and advanced search situations to help his clients improve organic traffic through a deep understanding of Google’s algorithm and Web technology. Like Optimizilla, TinyPNG has a nice, simple interface and allows you to run up to 20 images at a time. Use content to fuel social media distribution (and not the other way around) Prior to selling the brand and blog to Neil Patel, Kissmetrics had no dedicated social media manager at the height of their success. Danny Goodwin on August 10, 2023 at 9:47 am | Reading time: 2 minutes. However, creating an SEO budget isn’t as simple as allocating a set monthly amount. As mentioned, SMX Advanced is now sold out. SMX Munich. But we call them: self-storage-west-village-sm. Joey Daoud on March 30, 2020 at 3:13 pm | Reading time: 6 minutesWe're storing all our images in S3 bucket, common practice, but we want to get these images to drive traffic back to our site -- and credit for that traffic. A page’s title tag can be displayed as part of the search snippet in a search engine results page (SERP). Bird took over as CEO in 2014 after Rand Fishkin, the co-founder of Moz stepped down from that role. Tactic #2: Fake business listings. Evaluate the top sites. Head right, and you'll enter our brand new kitchen! This is definitely one of the things the Mozzers were most excited for. Moz API Power your SEO with our. Case Studies. It was a cool experience being able to fly to America for a world-class 2-day SEO conference. Here’s the 2022 schedule: March 29-30: MarTech. “People have told us they want a way to highlight and save the Stories that matter most to them. This backlinks tool if totally free of cost, you don’t need to pay any amount for finding backlinks for any sites. When a featured image isn’t available, Bing will show a preview of the article (as shown. 3. Typically we see a lot of these in the locksmith niche — it’s full of people creating fake listings. A few people asked me how exactly you make a chart like that. Browse MOZ's product catalog and select the items you want to include in the gift box. Moz API Power your SEO with our. Moz was founded in 2004 and is based in Seattle. So Markdown really lets you take your skills as a writer, focus on those skills, write really well, and convert it to equally good HTML. " I disagree. It varies from person to person, but let's just say you probably won't master these in your first few months. Include the primary keyword and relevant secondary keywords naturally within the description. STAT SERP tracking and analytics for enterprise SEO experts. We focus on search engine optimization. If you ever stopped by the old MozPlex, you'd have noticed that our kitchen was teeny-tiny for the amount of people we had. This content can include web pages, video media, images, local business listings, and other assets. Customers prefer text over images; too much visual complexity is less appealing. It should be noted that the activity of Fe-N 4-PC-2 for SMX degradation has been by far the most active among all the reported materials (Table S4, Supporting Information). 6 Courses. SRHA. The annual Search Marketing Expo (SMX) Advanced conference took place this year in Seattle, Washington and brought together the Search Marketing elite from all parts of the world to present, discuss, and showcase the latest happenings in Search. Watch My YouTube Videos See My Photos On Instagram Tweet Me on Twitter Like Me on Facebook Network With Me on LinkedIn. Thank you so much for your interest in meeting with us during the week of SMX Advanced-Seattle. The essential SEO toolset: keyword research, link building, site audits, page optimization, rank tracking, reporting, and more. Perhaps it was because of Text Link Ads conspicuous sponsorship. In “Templates”, select the “Add a new template” link. 0 Adds prefetch hint tags for browsers Image optimizations – Conversion of images to WebP – Removal of image metadata – Generations of alternative sized versions of image – Adding image.